Thursday, April 12, 2018

KM - Vallco SB 35 Market Study


---------- Forwarded message ---------
From: Kitty Moore <ckittymoore@gmail.com>
Date: Thu, Apr 12, 2018 at 9:58 PM
Subject: [BC-StrDisc] Vallco SB 35 Market Study
To: BC-StrategyDiscuss <bc-strategydiscuss@googlegroups.com>


On Thu, Apr 12, 2018 at 9:42 PM
Dear City Council,

I disagree a bit with the way retail is being portrayed at Vallco and am concerned that we might be losing future opportunities we cannot imagine today in casting aside what may be retail today, or some amazing other thing helping us fight the sprawl of a sedentary life in the future.  Full disclosure, I am a charter Bay Club Vallco member, and the loss of this club is unwelcome news to the east side of Cupertino.  We do not have great parks as you know, this gym has been a ray of sunshine!

Please take a look at some document snippets I have collected.

First, the Vallco SB 35 letter explaining with no great detail, why retail should drop from 600,000 SF to 400,000 SF.







Their letter begs the question of can you BACK UP YOUR CLAIMS?  Maybe they can, or not well enough?  Maybe there is plenty of space for a 70,000 SF gym with ample parking, for instance.

I really like the San Jose Market Study they do...and in them, they talk about the opportunities in their Urban Villages which fall on our borders.  From Cupertino's last study:


Vallco Measure D has 2014 sales at Vallco and taxable retail sales per SF:



And a comparison with various San Jose regions, we are next to Western:






MUST READ!!   San Jose Market Overview and Employment Lands Analysis January 20, 2016 prepared for: City of San Jose Four-Year General Plan Review

They are cannibalizing our borders in retail.  


At the very least, it is really hard to watch San Jose so competitively vying for Cupertino sales dollars, and beating us hands down.

Thank you,


KM


No comments:

Post a Comment